Bring in type journal, a4. areas of key characters, keyboard shortcuts, etc

6 product names with correct typeface. also few that dont work....pit in type journal.
Get a yellow pages and look for some really good type and layout ads.
And get some really bad, cheap ads too.-
Look around at some really crappy type faces and put it on blog.

Here is something I did in class. We had to design an add for the yellow pages. The 1st one I put all the information on and I used Helvetica but the 2nd I stripped all the information that wasnt needed and changed the typeface to Baskerville and I think aspecially because it is a serif font, and the minimalist it makes it look much more expensive.